About Us
Empowering Growth, Elevating Health Through Conscious Capital.
R8 Holdings is a private equity holding company acquiring majority stakes in longevity, health & wellness, and CPG brands. We focus on profitable businesses with strong cash flow, applying disciplined operational expertise to help them scale responsibly.
We believe growth is engineered — guided by strategy, execution, and strong partnerships — not left to chance.
Our leadership team brings decades of combined experience in scaling and transforming consumer brands. Individual members of our team have worked across category-leading companies, including building #1-selling brands, contributing to billions in U.S. retail sales, and executing significant M&A transactions. This collective expertise informs the way we partner with founders and management teams to build lasting enterprise value.
Our Story
With decades of combined experience leading and scaling category-defining brands, our leadership team has seen firsthand the challenges early-stage and mid-market consumer companies face.
We founded R8 Holdings to be the partner we wished we’d had — one that combines capital with operational expertise. By aligning financial discipline with creativity and long-term vision, we help founders take their visions to the next level, take some capital off the table and steward their creation into a sustainable future.
The R8 Difference
Unlike firms that focus only on financial outcomes, we measure success by the strength of the businesses we leave behind.
Our approach goes beyond investment — we actively partner with management teams to strengthen operations, expand reach, and build resilience. At R8, we don’t just acquire companies; we cultivate enduring brands that represent health, sustainability, and long-term value for investors, consumers, and communities alike.