Mission & Vision

Our Mission

At R8 Holdings, our mission is to acquire and scale high-potential health, wellness, and longevity brands by combining capital with capabilities. We go beyond financial engineering — applying proven systems, operational rigor, and creative excellence to help build enduring companies that improve lives while creating long-term value for stakeholders.

Our Vision

We envision a future where category-defining wellness brands thrive at scale, serving consumers with healthier, more sustainable products. By creating a portfolio that compounds value through shared services, operational expertise, and synergies, R8 seeks to shape the next generation of trusted, enduring companies in the growing global wellness market.

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Brand Values

Growth

We pursue sustainable growth — for our businesses, our partners, and our investors. Through strategic acquisitions and operational discipline, we create value across the health and wellness ecosystem.

Regeneration

We are committed to long-term, responsible practices that contribute to environmental stewardship, consumer well-being, and the overall health of society.

Commitment

We prioritize strong relationships with our partners and stakeholders, working collaboratively to elevate well-being and create meaningful impact in the health & wellness sectors.

Integrity

We operate with transparency, fairness, and accountability in every decision we make — ensuring alignment with our partners and investors.

Innovation

We embrace forward-thinking strategies and technologies to ensure our portfolio companies remain at the forefront of their industries. Innovation drives our ability to improve processes, expand capabilities, and enhance customer experiences.